Swiss agtech Ecorobotix raises $150M to scale plant-by-plant AI spraying

Swiss agtech company Ecorobotix has raised $150 million across Series C and D funding rounds to accelerate development of its Plant-by-Plant AI software for precision crop spraying. The company’s technology uses computer vision and robotics to enable ultra-precise pesticide application with spray footprints of just a few centimeters, potentially reducing chemical input usage by up to 95% while helping farmers cut costs and meet sustainability pressures.

What you should know: Ecorobotix’s ARA “smart” spraying systems are already operational in more than 20 countries including the US, Europe, and Oceania.

• The funding consists of $45 million raised in 2024 and $105 million in 2025, following a $52 million Series B round in 2023.
• Highland Europe, The European Circular Bioeconomy Fund, and McWin Capital Partners led the rounds, with continued support from notable investors including BASF Venture Capital and Yara Growth Ventures.

How it works: The Plant-by-Plant AI system can distinguish individual plants in agricultural fields and treat them with centimeter-level precision.

• The technology combines computer vision and robotics to identify specific plants and apply pesticides or other crop protection products only where needed.
• This targeted approach allows growers to dramatically reduce chemical inputs while maintaining crop protection effectiveness.

In plain English: Think of it like having a robot with incredibly precise vision that can spot each individual plant in a field and spray only the ones that need treatment, rather than blanket-spraying entire areas like traditional methods.

Why this matters: The funding addresses critical challenges facing modern agriculture as farmers grapple with rising input costs, labor shortages, and mounting pressure to reduce chemical dependency.

• “Farmers today face rising costs, labor shortages, and pressure to reduce inputs while still producing more food. Our new innovation takes precision even further to help them meet those challenges,” noted CEO Dominique Mégret.
• The technology could significantly impact agricultural sustainability by reducing chemical runoff and environmental impact while maintaining productivity.

The big picture: Ecorobotix’s raise reflects growing investor interest in farm automation and robotics solutions.

• Recent months have seen substantial funding for agricultural robotics startups, including SwarmFarm Robotics ($30 million), Orchard Robotics ($22 million), Saga Robotics ($11.2 million), and 4AG ($29 million).
• This trend indicates accelerating adoption of AI-powered precision agriculture technologies as the industry seeks to balance productivity with sustainability.

What they’re saying: Company leadership emphasizes the scaling potential of their proven technology.

• “These latest investment rounds have allowed us to accelerate our innovation, expand into new crop types, broaden our product range, and bring our advanced crop algorithms to market faster,” Mégret said.
• “Thanks to the trust of our investors, we are scaling a proven solution to help deliver better-quality food for the world.”